When I first proposed an incentive program to the manager of our local Sizzler, it didn’t even have a name that I can recall.
My mom, a teacher at Loomis Grammar School, was searching for a way to encourage good behavior in her classroom. At the same time, I was working as a waitress at Sizzler while taking a business class that required me to create a marketing idea for a business.
It all seemed to align, the school’s need, my class project, and my workplace connection. The only request from the elementary school was a “Caught Ya Being Good” certificate, something small to recognize positive behavior. I thought, Perfect, that’s my project.
But as I began developing the program, I felt there was more potential hiding just beneath the surface. I had one good idea, but what if it could be bigger? What if we could celebrate not just good behavior, but effort, kindness, academics, attendance, leadership, and growth?
That is when I turned to mind mapping. I placed “Incentive Program” in the center of the page and began branching out. From that single “Caught Ya Being Good” idea, six additional certificates emerged, each one representing a different way to recognize and inspire students.
The transformation was remarkable. Teachers had more ways to celebrate their students. Children were motivated by the variety of recognition opportunities. Parents noticed the difference in their kids’ pride and engagement. What started as one certificate became a vibrant, multifaceted system, thanks to the clarity and creativity that mind mapping provided.
The program grew beyond that first classroom. It grew beyond that one store in Auburn, California to Northern California and then more states. Over time, I created versions for KFC, Taco Bell, A&W, and Sizzler, before eventually deciding to move into corporate America. Looking back, mind mapping gave me the structure and vision to take a simple school idea and expand it into a larger business concept.
Why Mind Mapping Matters
Mind mapping is not just about staying organized. It is about unlocking new possibilities. Instead of keeping ideas trapped in scattered lists, mind mapping mirrors the way our minds naturally connect thoughts.
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Clarity: Breaks complex programs into clear categories
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Creativity: Sparks fresh insights and new directions
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Retention: Combines visuals and words for stronger memory
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Confidence: Turns overwhelm into actionable steps
For professionals, educators, and leaders, mind mapping becomes a bridge between inspiration and implementation.
When to Use Mind Mapping
Mind mapping is powerful in situations where you need both structure and imagination:
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School and Community Programs: Designing initiatives like Sizzler
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Project Planning: Outlining goals, timelines, and responsibilities
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Strategic Thinking: Exploring scenarios before committing to a path
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Brainstorming: Generating content, campaign ideas, or presentations
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Personal Growth: Mapping goals, values, or future vision
Whenever you feel limited by a single idea, or overwhelmed by too many, it is the right time to map it out.
How to Use Mind Mapping
The process is simple and energizing:
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Start with the Central Idea: Place the main theme (for example, “Incentive Program”) in the center
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Branch Out: Add main categories like behavior, academics, leadership, teamwork
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Expand with Details: Build sub branches (specific certificates, logistics, recognition methods)
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Add Color and Symbols: Highlight priorities and bring energy to the map
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Refine: Review, expand, and adjust as new ideas surface
My first mind map was on a piece of poster board that I carried all the way to LA to pitch to Sizzler's Head of Marketing. Nowadays, I recommend digital tools like MindMeister or Miro, mind mapping makes complex planning feel approachable.
The Feminine Edge Vision with Structure
What I love most about mind mapping is how it balances intuition with structure. It is expansive yet organized, creative yet practical. For the Incentive Programs, it allowed me to honor the original idea while expanding it into something bigger and more inspiring, programs that celebrated not just behavior, but character and community.
Closing Thought
The journey from one “Caught Ya Being Good” certificate to a full suite of student recognitions, and later to multiple restaurant brands, is proof of what happens when we give our ideas room to grow.
Mind mapping does not just help us get organized. It helps us see possibilities, spark innovation, and lead with clarity and grace.
Your next great idea may be waiting for you to map it out.
Happy Thursday dreamers,
-srt
P.S. What projects might you use a mind map on? If you need a place to start, reach out via email or cell and I can help you get going.

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